The CV Habit That Accidentally Saved My Job
Every engineer knows this problem. You switch jobs after a year and a half, sit down to update your CV, and go completely blank. What did I …
Administration
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The Day I Missed My First IPL Match (And Learned the Most Important Lesson of My Career)
I still remember the date almost. Not exactly, because it's been years. But I remember it was a Friday. I remember it was IPL season. And I …
Documentation Drifts. Here's How to Catch It.
"Documenting the documentation." Yes, I know how that sounds. Documentation about documentation about documentation. Somewhere an intern is …
CRO: The Career Stream Nobody Told You About
CRO is a career stream nobody told you about in college. Here's how a DevOps background is actually a superpower in conversion rate optimiza…
Part 3: How to Decide Which CRO Test to Run First
BECAUSE THE LOUDEST IDEA IN THE ROOM IS NOT ALWAYS THE BEST EXPERIMENT. In the last post, I wrote about the main experiment types: A/A, A/B,…
Part 2: The Experiments That Actually Move the Number
If you read the first post in this series, you now have a working definition of CRO, a sense of why conversion rate matters, and hopefully a…
Building WAAS – Workflow as a Service (Peepaal Project)
Building WAAS — Workflow as a Service — as part of the Peepaal project: a cloud-native platform for automating business workflows using Java…